Software Licensing

At OPSWAT (2018 - 2019), I led a project to clarify software licensing options on the website. Customers were initially confused by the licensing options and wanted to understand which engines and features came with each package. After gathering feedback from stakeholders and going through several design iterations, we finalized a new version for production. Using Google Analytics and feedback from the sales team and our customers, we measured the success of the redesign, which significantly improved customer understanding and reduced support inquiries.